Coaching that strengthens your brand, builds your confidence and makes visibility feel simple

Support designed for busy professionals who want clarity, consistency and a brand that truly represents who they are.

Growing your brand does not need to feel overwhelming. With the right guidance and a clear plan, you can show up confidently, communicate your value and build a presence that works for you rather than drains you.

Our coaching programs are designed to help you simplify your marketing, strengthen your visual identity and share your story in a way that feels natural, not forced.

Whether you want steady support, a deep dive into brand storytelling or quick, focused accountability, there is a program here to match your goals and your schedule.

Coaching that fits into your life, not the other way round

Your time is precious, especially in the veterinary and healthcare world. Our coaching is built around short, focused sessions and practical tools that you can use immediately. You will always know your next steps, and you will have support whenever you need clarity or a confidence boost.

You can expect a mix of coaching, guidance, templates, feedback and gentle accountability. You will not be left guessing, and you will not do it alone.

Which coaching journey suits you best?

1:1 Visual Brand

& Content Coaching

The Visual Storytelling Collective (Group Coaching)

The All-Inclusive Visual Brand Growth Bundle

Twelve month 1:1 coaching to build confidence, consistency and a strong online presence

Twelve month group coaching and accountability

Twelve months of coaching, visual support and expert guidance to build a brand with real impact

For those who want clarity, structure, and personalised support, without the overwhelm. This is a collaborative and supportive space where we simplify your brand, message, and content, so everything finally makes sense and feels manageable.

Perfect for professionals who want confidence, momentum, and expert guidance to build a polished, powerful online presence, with someone in their corner.

A supportive, inspiring creative space for professionals who want ideas, encouragement, and accountability, without the commitment of 1:1 coaching.

This is where you stay visible, connected, and motivated, while learning alongside others who get it.

Perfect for anyone looking for affordable, ongoing guidance, fresh ideas, and a like-minded community to grow with.

Your complete visual brand transformation, thoughtfully supported for an entire year.

This option brings everything together: professional photography, personalised coaching, and group support, all wrapped into one simple, strategic package.

Perfect for Veterinary Professionals who want a done-with-you experience, long-term clarity, and a calm, confident approach to growing their practices' visual brand.

What you receive:

  • Bi-Monthly 1:1 coaching calls

  • Action plans you can follow with ease

  • Access to templates and resources

  • Ongoing support between sessions

  • Clear next steps at every stage

  • 12-month minimum term

  • Optional extras £

  • Open to all industries

  • 100% online

What you receive:

  • 1:1 and group coaching calls

  • Action plans you can follow with ease

  • Access to templates and resources

  • Ongoing support between sessions

  • Group Q&As and Accountability

  • Clear next steps at every stage

  • 12-month minimum term

  • Optional extras £

  • Open to all industries

  • 100% online

What you receive:

  • 1:1 and group coaching

  • Group support and training

  • Remote photography as part of the programme

  • Graphic design and content support

  • Marketing and content guidance

  • A complete year of structured brand development

  • Exclusive community of veterinary professionals

  • 12-month minimum term

  • VIP discount on all other services

  • 100% online

Frequently Asked Questions

What is laser coaching?

Laser coaching is short, focused, high-impact coaching designed to help you get clarity and make progress quickly. Each session tackles one specific challenge or question, so you walk away with a clear next step you can implement right away. Sessions are held online via video call, and can be recorded with your permission so you can review them.

How long are sessions?

Express laser coaching sessions are typically 15 minutes, 1:1 and group coaching sessions are 60 minutes. They’re designed to be efficient and easy to fit into busy schedules.

What kind of things can I be coached on?

Anything related to branding, marketing, visual storytelling, content creation, strategy, confidence on camera, productivity, or growing your business. If it helps you build your brand, improve your visibility, or communicate with more impact, we can work on it. We can also make introductions if there is a subject you wish to work on that would benefit from someone with that speciality. Please note introductions are just that, and we cannot be responsible for any costs or results.

What if I cannot attend a group session?

All group calls are recorded with links placed in a private group that members have access to, and you can submit questions in advance. You’ll still get support even if your schedule is busy or unpredictable.

Do you offer payment plans?

Yes. Most programs have both full-pay and monthly payment options. You can choose whichever makes it easier to budget. Laser coaching is the only one which requires payment in full up-front. All coaching programs come with a 30-day peace of mind guarantee.

Is coaching only for veterinary professionals?

Not at all. While many of my programs support the veterinary and healthcare space, my coaching is also designed for creatives, entrepreneurs, consultants, and service professionals in all industries. The only exception is the All-Inclusive Visual Growth Bundle, which is exclusively for veterinary professionals, as it is very much a community program with networking and accountability built into it.

What if I’m not photogenic or hate being on camera?

You’re not alone. Coaching includes dedicated camera confidence support—helping you show up naturally and use visuals that reflect your personality without feeling forced. You’ll never be placed in front of a camera without guidance or support.

During group coaching sessions, you’re welcome to choose how you participate. You may actively contribute to the conversation or simply sit back and listen. While you’ll gain the most value from attending with your camera on, we understand that this can feel uncomfortable for some. As long as you’re engaged, you may keep your camera off during group calls if you prefer.

For 1:1 coaching sessions, we do require cameras to be on. These sessions are conversational, personalised, and involve only you and your coach, allowing for a more connected and effective experience.

All coaching sessions are recorded and shared within a private group, so you can catch up if you’re unable to attend a session. We understand that life happens and allow up to two missed sessions. If needed, you may also designate a trusted member of your company to attend a session on your behalf.

To protect the privacy and confidentiality of our clients, bots or AI assistants are not permitted in any coaching sessions. As sessions are already recorded, bots can be distracting and may compromise the private and confidential nature of the coaching environment.

Save your seat at our next

online office hour

Get those questions answered during our online office hour, held every week. Quick 15-minute sessions. No obligation.

Visuals that build trust.

Stories that grow your practice (or business)

Photography • Coaching • Content • Social Media

E-mail Us (for general enquiries only)

Media Enquiries

© Copyright 2026. Joanne Moorhouse Creative. All Rights Reserved. The information provided on this website is for informational purposes only and is not intended as advice. We disclaim all liability and responsibility arising from any reliance placed on the contents of this website. As we do not know your individual circumstances, we cannot provide personalised advice. JMC is based in Thirsk, North Yorkshire (UK), but serves clients worldwide. Full copyright terms can be found HERE. By interacting with this site, you authorise Joanne Moorhouse Creative to contact you from time to time with meaningful information. This can be discontinued at any time by contacting us at [email protected]. Non-refundable. Remote photoshoots come with a 100% reshoot guarantee should tech unexpectedly fail on the day. Please check the mobile signal in advance to ensure you can connect to our platform. Special photo days are non-refundable but may be exchanged for another date with sufficient notice. Coaching programs come with a 30-day happiness guarantee. See your T&Cs for further details.